‘Usable’ is just table stakes. Customers want usable and desirable. Do you really know what your customers want? That’s never been an easy question. Yet it’s even more difficult to answer today, Source: mckinseyonmarketingandsales.com Related articles The Intangibles: 5 Things That Aren’t on the CRM Data Sheets 7 Marketing Technologies Every Company Must Use […]![]()
